The Innovation Lab was created to explore and advance the following critical capabilities for better Television:

- Two-way (ITV), interactive capabilities on television and across platforms and devices.
- Support for the proliferation of On Demand content by stewarding non-linear assets.
- The creation of more relevant and meaningful experiences for viewers.
- The effectiveness and accountability of television.

Beyond development and testing, the participants in Canoe’s Innovation Lab also work with industry partners at CableLabs® to develop specifications for advanced television solutions that meet the commercial requirements for deployment on a national scale.  Innovation Lab has two primary purposes:

• Showcase innovative applications of the industry/and from Canoe as an outgrowth from the Innovation Exchange Program.
• Test interactive applications as a potential revenue center and gateway to a distribution agreement with Canoe.

For more information contact Walden Miller at walden.miller@canoeventures.com